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Will media influence learning? Reframing the debate

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Abstract

This article addresses the position taken by Clark (1983) that media do not influence learning under any conditions. The article reframes the questions raised by Clark to explore the conditions under which media will influence learning. Specifically, it posits the need to consider the capabilities of media, and the methods that employ them, as they interact with the cognitive and social processes by which knowledge is constructed. This approach is examined within the context of two major media-based projects, one which uses computers and the other, video. The article discusses the implications of this approach for media theory, research and practice.

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Authors and Affiliations

  1. the Center for Technology in Learning, SRI International, Menlo Park, California

    Robert B. Kozma (Director)

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  1. Robert B. Kozma
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Kozma, R.B. Will media influence learning? Reframing the debate. ETR&D 42, 7–19 (1994). https://doi.org/10.1007/BF02299087

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